7 steps to a great PR resume
Specifics: Include specific things you’ve accomplished for clients or brands. Provide links to articles, videos, presentations, etc.
Social media: Show your fluency with links to your blog, your Twitter handle, your LinkedIn page and your Pinterest account.
Give a clear statement of who you are, what you can do and how valuable you can be to the lucky company that hires you.
Customize.
Write it well and write it carefully: Typos, grammatical errors, and poor choices of words are all deal breakers.
Don’t overwhelm with length.
Make it pleasing to the eye. Make yours jump out with design elements that demonstrate your style and your creativity.